Hi, I’m Michelle – a creative and data-driven Marketing Coordinator with a background in Interaction Design & Project Management.
I specialize in digital marketing strategy, email campaigns, paid media, social media, and content creation.
Website under construction!
Marketing
Branding & Design
Led a full company rebrand with new visuals and messaging, and continued to design marketing assets including social graphics, email templates, signage, and instructional materials.
Digital Marketing & Advertising
Led and optimize multi-platform advertising efforts, including Google Ads, Facebook, and Instagram campaigns.
Web & Social Media Management
Led the redesign of two company websites, ensuring they remain up-to-date, visually compelling, and fully optimized for performance and user experience.
UX/UI Design
Multi-Way
Led a team of designers and collaborated with an engineer to design a multi-module transportation app.
SkinSense
Collaborated with a team of designers to create a personalized skincare app featuring a skincare product scanner.
CycleBuddy
Solo project—a community-driven app designed for cyclists to connect, share routes, and track rides.